SCCC Cultural Extravaganza

The Singapore Chinese Cultural Centre (SCCC) aims to nurture and promote Singapore Chinese Culture and foster mutual understanding among all ethnic communities.

When tasked to design the logo for SCCC’s Cultural Extravaganza, we used brush strokes, reminiscent of Chinese culture, to emphasise the connection between the older generation and the youth, the past with the future. We used the same concept to tie the event branding together.

Singapore Chinese Cultural Centre (SCCC)